Affordable market research for the ethical apparel industry
Is your ethically produced sustainable fashion brand reaping the rewards yet?
Our market research shows 33% of the UK population has bought fashion claiming to be ethical in some way. Over a quarter (27%) are willing to pay 10% more for ethically produced fashion.
These results are from a nationwide survey, conducted online, interviewing over 2000 consumers. The survey is nationally representative and give an insight into the current awareness of ethical fashion brands and the demand for such brands.
Market research can answer a lot of the questions you might be asking yourself right now…..
- What level of awareness is there for your brand?
- What is the general level of awareness of ethical brands compared to other small brands?
- Who buys ethical fashion?
If you are producing everyday clothes, fashion or accessories in a sustainable and ethical manner and are looking to grow your market share, our market research surveys will give you insight and direction.
Our business model caters specifically to small businesses in niche markets enabling you to buy big data at affordable prices.
Know your market to meet the demand.
Check out our B2B Services 4 Ethical Businesses page for more information on what we do.